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Expert advice on trade strategies and sales planning

Although integrating new software shouldn’t be taken lightly, TPM and TPO implementation will not engulf your IT resources.

While data lakes provide access to the vast amount of data a company has, there is significant manual work to fish out any insights.

Visibility can’t be ignored when you consider how it helped this frozen bread manufacturer and pastry importer.

Retailers are offering more in-store data to consumer goods manufacturers. It's time for CPGs to take their data and analyze it.

Butterball was ready for an integrated trade promotion management process that included planning and P&L management.

Tyson upgraded from its legacy trade promotion management tool to Blacksmith TPM due to inefficiencies and time consuming functionality.

Blacksmith's foodservice TPM "isn’t just a systematic tool, it’s a partnership," explains  Lantmännen Unibake's Commercial Controller.

We asked two CPG experts to explain their oganization's journey to TPx success. See what leaders from InnovAsian and Kelloggs think.

Land O'Lakes implemented Blacksmith TPO solution which streamlined its business processes and analytical work to help it gain control of the trade investment.

Retailer collaboration driven by predictive analytics is helping manufacturers and their partners drive better results.

During Smoke Jumpers XVIII, Lactalis American Group was awarded for its impressive results using Blacksmith TPM, winning the customer award for deduction management.

There are burning issues surrounding us, and together, we can blaze new trails, acting together as the initial attack to industry changes and trends.