Expert advice on trade spend topics.

Blacksmith Applications Acquires GoSimple

The combined company, which manages more than $4.5 billion in annual promotional spend, will provide solutions that serve small and large CPG companies.

5 Predictions to Build the Bottom Line

The mainstay complexities of foodservice and retail remain and will continue to obscure the consumer goods environment.

Is 3D Printing the Future of Food Manufacturing?

With the 3D printing, it will be easier to customize ingredients and nutrients, minimize chemical additives, and advance sustainability in food.

State of the Industry: 2017

Paul Wietecha explains his perspective on strategic trends affecting the foodservice industry and CPG manufacturers today. And, trends are moving in a concerning direction.

B2B Buyers in a B2C World: PROS Guest Blog

You and your team are probably spreadsheet ninjas. You’ve likely used spreadsheets to manage pricing data for years. This approach is quickly becoming antiquated. It has to change. Now. Find out how modern commerce can give you a winning advantage with B2B buyers.

The New Age of Foodservice Data: Datassential Guest Blog

CPG manufacturers are inundated with information from multiple data sources. Learn how to analyze your data to identify customer and brand opportunities.