Blog

Expert advice on trade spend topics.


Building Food Trust with Blockchain

In response to foodborne illness and consumer concerns, Walmart announced its blockchain technology implementation to ensure food traceability and safety.


Blacksmith Applications Acquires T-Pro Solutions

Here we are again. A new year. Another exciting announcement. We’re offering CPG companies powerhouse technologies to boost revenue and optimize promotions.


2019 Food & Beverage Events to Consider

Not sure what conferences to attend this year? We’ve created a list of all of the big food and beverage events in 2019.


Foodservice Priorities: 2019 Expectations

Manufacturers that understand the importance of technology, health and sustainability as industry differentiators, will be ahead of the game for 2019.


Expert Insights: Mistakes in Trade Promotion

Trade promotion management is a complicated process. Here’s what some food & beverage industry experts find to be the biggest mistakes manufacturers make.


Expert Insights: Disruption Impacts Trade Spend

We asked five industry experts, “What has been the biggest disruption to the food and beverage industry in 2018? Has it/will it impact trade spending now/in the future?”