Expert advice on trade spend topics.

State of the Industry: 2017

Paul Wietecha explains his perspective on strategic trends affecting the foodservice industry and CPG manufacturers today. And, trends are moving in a concerning direction.

B2B Buyers in a B2C World: PROS Guest Blog

You and your team are probably spreadsheet ninjas. You’ve likely used spreadsheets to manage pricing data for years. This approach is quickly becoming antiquated. It has to change. Now. Find out how modern commerce can give you a winning advantage with B2B buyers.

The New Age of Foodservice Data: Datassential Guest Blog

CPG manufacturers are inundated with information from multiple data sources. Learn how to analyze your data to identify customer and brand opportunities.

The Manufacturer’s Key Strategic Issue: Whose Customer Is It?

Whose customer is it? Distribution bids have challenged manufacturers and upped the ante on the implications of winning an losing.

Are You Losing Sleep Over Your Foodbuy Contracts?

Spending has increased greater than underlying volume trends. The need for more effective control is just as true for corporate earned income as it is for local marketing, national account pricing and other operator discounts.

Heading to the Women’s Foodservice Forum Executive Summit

Our Vice President of Marketing, Jennifer Schiffman, will be attending the Women’s Foodservice Forum Executive Summit in just about a week. She wrote a guest blog about the upcoming event for WFF. Take a look.