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Posts by

Paul Wietecha

Regardless of disruption, you've jumped in to tackle changes and challenges with grace and resilience. Let's look at the year in review.

We're joining forces with TABS Analytics. Manage, analyze and optimize omnichannel retail promotions through our technology.

Will Amazon disrupt distribution? Craft a hurricane plan for a potentially aggressive move by Amazon into foodservice distribution.

Blacksmith Applications recently acquired Food Sales Enablers, and with it, a treasure trove of sales enablement solutions.

Foodservice experts explain what they’re seeing in their businesses and how their perspective on the current industry recovery changes day to day. 

Let's break down what's happened at Blacksmith Applications and in the world of trade management, promotions, reporting and optimization in 2019.

Here we are again. A new year. Another exciting announcement. We're offering CPG companies powerhouse technologies to boost revenue and optimize promotions.

We have much to be grateful for but still many resolutions to tackle. Let's relive our top 5 opportunities-answered in 2018.

2017 can be summed up as our most progressive year yet, with strong year-over-year growth and increased value for our customers.

The combined company, which manages more than $4.5 billion in annual promotional spend, will provide solutions that serve small and large CPG companies.

Whose customer is it? Distribution bids have challenged manufacturers and upped the ante on the implications of winning an losing.

Customer segmentation drives profitable decision making, creates better trade offers, and prioritizes your best customers.

Foodservice manufacturers can take these 10 actions to gain financial control over their Foodbuy contracts.

Organizations aren't devoting enough energy to the strategy and positioning for pricing, trade spending and operator allowances. More than ever, a thoughtful funding strategy will provide a significant ROI to your business.

A redistribution arrangement provides a cost-effective mechanism for distributors to purchase efficient quantities of products. Read more.

Sysco's new deduction policy is effective July 1. Ask these 10 important and timely questions regarding Sysco's announcement.

Foodservice manufacturers struggle to gain control over pricing and allowances offered to GPOs without placing undue risk against the volume these arrangements represent. The need for control increases as more organizations extend their discounts to locations that were assumed to be ineligible.

Aside from insuring value for the dollars you are spending, there is an even bigger economic story that supports taking action about operator-deviated pricing; the average manufacturer offers operator discounts on 40% of their overall volume.

Deviated prices carry higher administrative costs than rebates due to the ambiguity of the effective claim rate. 80%+ of the deviated price offers are ‘private,’ meaning that only a single distributor is aware of the offer and has access to those discounts.

2016 was another banner year and we couldn’t be more excited about the future! We continued to grow our business and increase value for our customers.