Post-Event Analysis Webinar

Effective Post-Event Analysis and Data Application

Why conducting post-event analysis (PEA) matters:

  • helps companies determine promotional performance and improve trade spending, increasing ROI by as much as 10%
  • drives better decision making and empowers CPGs to make decisions based on opportunities
  • illustrates your promotions so you learn what tactics drove incremental volume during the event

» Watch the webinar recording here »


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