Retail Trade Toolkit
Discover the information and best practices you need to take your trade promotions to the next level, all in one simplified toolkit.
Post-Event Analysis Webinar
Historical data provides CPGs with the ability to share fact-based data with their retailer so that the strategy around future promotions is profitable.
Trade Promotion Advancement
33% of trade planning is reactive. Set yourself up for success. Trade promotion is a strategic component of a CPG company’s revenue management plan.
Business Case for TPx
Follow these steps to overcome your challenges and create TPx value through annual planning, plan execution and settlement.
Retail Trade Glossary
Don’t let retail trade promotion jargon leave you speechless. Take a look at this 5-page glossary to understand common terms.
Webinar: Streamline Deductions
During the 40-minute webinar, Meghan Hoover walks you through the 10-step process to streamline your trade deductions.
TPO Myth vs Reality
Walk through challenges, industry changes and solutions that will lead your organization forward to a profitable future in TPO.
TPM Health Check
Answer these 7 questions to evaluate how “well” your business is. It may be time to consider a new trade spend approach.
Critical Steps to TPM Success
It’s time to revisit your approach to TPM. This eBook breaks down the critical steps to being successful in foodservice trade spending.
Deduction Management Checklist
Do you feel like your deduction balance is spiraling out of control? This checklist shows you efficient ways to manage your deductions.
Smoke Jumpers magazine is the first publication written by, for, and about CPG trade & tech executives. FREE to subscribe.
Strategy Positioning eBook
With a strategically-focused plan, the ROI outweighs the majority of competing business activities by a factor of 10x or more.
Infographic: The Real Value of TPM Software
Trade spend is a huge expense for CPG companies . Find out how a trade promotion management application enables profitability and control.