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Expert advice on trade strategies and sales planning

To eliminate risk, prioritize your trade spend data, define common objectives, and focus on the future.

As the countdown to 2018 begins, we took a look back at what content was most helpful and relevant to you. This blog review features our most-read trade spend posts of 2017.

Trade spend subject matter experts lead discussion groups at Smoke Jumpers XVI, then share their top trade spend best practices and takeaways.

Visibility enables you to reduce inefficiencies, mitigate monetary risks and improve performance. Learn what you should evaluate to find strategic insights.

We’ve researched customer performance and evaluated data over time to learn that trade spend software delivers a compelling ROI, ranging from 7% – 17%.

Consumer goods companies are embracing trade spend data in order to generate actionable decisions that improve trade promotions.

Ready to ditch Excel, email chains and long meetings? Advocate for a trade promotion management software and garner support from an executive.

Customer segmentation drives profitable decision making, creates better trade offers, and prioritizes your best customers.

A redistribution arrangement provides a cost-effective mechanism for distributors to purchase efficient quantities of products. Read more.

At least 60% of companies are using custom/manual processes. Don’t miss out on improvement opportunities because you’re using Excel.

Stop dreading your quarter-end accruals and effectively manage your trade pricing with Live Accrual functionality.

Foodservice manufacturers struggle to gain control over pricing and allowances offered to GPOs without placing undue risk against the volume these arrangements represent. The need for control increases as more organizations extend their discounts to locations that were assumed to be ineligible.