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Expert advice on trade strategies and sales planning

Consumer goods companies are embracing trade spend data in order to generate actionable decisions that improve trade promotions.

Did you know: non-aligned independent operators collectively spend more than $100 billion annually on their purchases.

Customer segmentation drives profitable decision making, creates better trade offers, and prioritizes your best customers.

Foodservice manufacturers can take these 10 actions to gain financial control over their Foodbuy contracts.

A redistribution arrangement provides a cost-effective mechanism for distributors to purchase efficient quantities of products. Read more.

We're always making changes to enhance the customer experience. Here are exciting new features in version 8.0.

Foodservice manufacturers struggle to gain control over pricing and allowances offered to GPOs without placing undue risk against the volume these arrangements represent. The need for control increases as more organizations extend their discounts to locations that were assumed to be ineligible.

Aside from insuring value for the dollars you are spending, there is an even bigger economic story that supports taking action about operator-deviated pricing; the average manufacturer offers operator discounts on 40% of their overall volume.

For this company's data dreams to come true, they would have to be thoughtful about the CRM integration approach, the inputs and the desired outcome.

The process isn’t perfect. The data isn’t perfect. It’s likely that the effort will never be 100% complete, but the insights gained are 100% better.

Deviated prices carry higher administrative costs than rebates due to the ambiguity of the effective claim rate. 80%+ of the deviated price offers are ‘private,’ meaning that only a single distributor is aware of the offer and has access to those discounts.