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Expert advice on trade strategies and sales planning

CPGs can’t afford to not sell online if you want to be competitive in today’s marketplace.​

As Love Good Fats quickly expands its presence in-store and online, managing trade programs on Excel isn’t cutting it.

The reasons CPGs look at ERPs are really same reasons they look at TPM functionality.

With Blacksmith’s trade software, Nestlé has produced more than 14,000 trade programs and over 2.6 million billback transactions. Learn more.

Blacksmith Applications recently acquired Food Sales Enablers, and with it, a treasure trove of sales enablement solutions.

If you seek a holistic, intuitive trade promotion planning tool then Blacksmith has the SaaS solution for you.

The Clorox Professional Division streamlined its trade management processes to build real results.

Foodservice experts explain what they’re seeing in their businesses and how their perspective on the current industry recovery changes day to day. 

Blacksmith’s Advanced Analytics application gives foodservice manufacturers critical business insights on-demand.

After researching trade promotion management and optimization software vendors, Purely Elizabeth decided to implement Blacksmith TPM and TPO.

Learn about the distributor analysis report we created to understand the financial risk of foodservice distributor mergers and acquisitions.

Conagra prioritizes automated trade spend for results and uses their voice to show other CPG companies best practices in TPM.