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With TPO, Knouse Foods has better visibility and accountability on trade spending along with the ability to maximize our financial returns.
Kellogg's recognized the TPO advantage: The ability to efficiently analyze current trade spend to optimize future trade promotion planning.
Land O’Lakes will experience the improved efficiencies and data visualization of real-time post-event analytics to measure quantifiable ROI and KPIs.
Now, with TPO software, InnovAsian can analyze and plan trade promotions by tactic, customer and product to achieve maximum revenue and profit results.
Ventura's team has found value in TPM and TPO functionality. They love the visibility, the master calendar, and more.
To improve its trade promotion management approach, Basic American Foods selected Blacksmtih TPM to manage its foodservice trade spend.
TPO software generates accurate baselines so CPGs like Snyder's-Lance can evaluate post-promotion results in real time.
